Trends in European Internet Distribution - of Travel and Tourism Services

Trends in European Internet Distribution - of Travel and Tourism Services,标签：酒店市场营销方案,酒店营销管理知识,http://www.5ijcw.com
0.1% N.A. 1999 231 0.791 0.3% 251% 2000 247 2.466 1.0% 212% 2001 244 4.842 2.0% 96% 2002 242 8.4 3.5% 74% 2003 237 12.7 5.4% 51% 2004 240 17.0 7.1% 34% 2005 244 20.1 8.2% 18 % 2006 249 23.0 9.2% 14%Note: Each year's actual average exchange rates have been applied for 1998-2004. 

Graph: Trends in overall online trave

www.5ijcw.com l market size - Europe 1998-2006, including ten new EU countries.  

Next graph: Geographic status for the European online travel market 2004 (EUR 17.0 bn.). 

Next graph: Trends in the European online travel market - by geographic market - 1998-2004: UK; Germany; France; Nordic region (Scandinavia, Finland, Iceland); Benelux, Switzerland, Austria, Ireland; Southern Europe (Italy, Spain, Portugal, Greece); and the ten new EU member countries (E. Europe). 

Next graph: Trends in the European online travel market - by channel - 1998-2004. 

Next graph: Trends in the European online travel market - by type of service - 1998-2004. 

Next graph: Low cost (No frills) airl

www.5ijcw.com ines – a major force behinds the trends in the W. European online travel market. 

The European online travel market - by type of service - 2004. 

 

Some conclusions:

- The UK remains the largest online travel market in Europe, with Germany in second place. These two markets accounted for 58% of the EUR 17.0 bn. European online travel market in 2004. 
- Growth was very high during 2004, 34%, and a further increase of at least 18% may be expected during 2005. 
- The European online travel market (including the ten new EU member countries) may reach EUR 23.0 bn. by 2006, which is about 9.2% of the total market for selected travel and tourism services. 

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